Team & Partners

The core team of HDL works at Sitra, but we collaborate closely with valued partners all over the world.

Core Team


Bryan Boyer
Design Lead, Sitra

Bryan is project manager for HDL Global, HDL Studios, and this website. Before training as an architect, he was an entrepreneur and software engineer in Austin, TX and Silicon Valley.

He received his BFA with Honors from the Rhode Island School of Design, and his M.Arch from the Harvard Graduate School of Design.

—


Justin W. Cook
Sustainable Design Lead, Sitra

Justin is HDL’s resident expert on climate change and the built environment. He led content development for the Low2No competition and is now actively involved in the project as it moves from competition to construction.

He received his BA from the University of Washington, and his M.Arch from the Harvard Graduate School of Design.

—


Jaana Ekström
Strategic Events, Sitra

As one of Sitra's in-house events experts, Jaana is working on HDL Global 2010. Before joining the Strategic Events team Jaana was the Secretaray to Sitra's Board of Directors, Sitra management group and the personal assistant to the President.

Jaana holds a Bachelor’s degree from Laurea Lohja.

—


Mirja Gröhn
Strategic Events, Sitra

As one of Sitra's in-house events experts, Mirja is working on HDL Global 2010.

She holds a Licentiate in Industrial Economics from Helsinki University of Technology.

—


Hanna Häppölä
Project Assistant, Sitra

—


Sanna Kettunen
Communications Assistant, Sitra

Sanna is HDL’s media contact person for the Finnish press. She is also an organisational support for the team. Before Sitra she worked in the European Commission’s Taxation and Customs Communication team.

Sanna completed her Masters of Social Sciences at the University of Jyväskylä.  

—


Seungho Lee
Intern, Sitra

After working as a concept designer at consultancies both in Seoul and Helsinki, Seungho is now turning his path towards strategic design.

He holds a BA in Industial Design from Hongik University and is currently completing a Masters in Industrial and Strategic Design at Aalto University in Helsinki.  

—


Minna Mayer
Project Assistant, Sitra

Minna received her BA of Social Sciences with Honors from the University of Helsinki, Department of Economic and Political Studies, and is currently finishing her MA. She started at Sitra as the personal assistant to then-president Mr. Esko Aho and has since been working as project assistant in the Strategic Design Unit.

—


Marco Steinberg
Director of Strategic Design, Sitra

Marco directs Sitra’s internal strategic design efforts, charting new forward-oriented opportunities to help Sitra meet its mission of enhancing Finland’s national innovation ability and well being. In addition to Helsinki Design Lab he is responsible for the concept and design-development of Low2No, a transitional strategy to create sustainable urban development models in Finland through the implementation of a large scale development project in downtown Helsinki

Prior to Sitra, Steinberg served (1999-2009) as a Professor at the Harvard Design School where his work focused on developing strategic design processes.  He was the Principal Investigator of the Stroke Pathways project: a redesign of the stroke care delivery system, aimed at identifying strategic improvements in care through a systemic, inception to implementation, model. His research and work has extensively integrated with industry and government.

He received his BFA and BArch from Rhode Island School of Design and his MArch with Distinction from the Harvard Design School.

—

Our Partners


Vision

Content

Extended Network

—

About Sitra

Sitra (The Finnish Innovation Fund) is an independent public fund which, under the supervision of the Finnish Parliament, promotes the welfare of Finnish society. Since its establishment, Sitra’s duty has been to promote stable and balanced development in Finland, the qualitative and quantitative growth of its economy, and its international competitiveness and co-operation. Sitra was founded in 1967 and has been engaged in design-related activity since 1968 when it sponsored the first Helsinki Design Lab.

—